Vizag-born dessert and beverage brand Babicha marks another milestone with the inauguration of its second outlet in Visakhapatnam, setting its sights on 50 stores over the next two years.
Visakhapatnam’s growing food and beverage landscape welcomes another milestone as Babicha, an emerging dessert and beverage brand originating from the city, inaugurates its second outlet at CMR Central, Maddilapalem in Visakhapatnam.
The new outlet was inaugurated by Mr. Grandhi Rajesh, CEO of Integral Group, marking an important moment in the brand’s growth journey.
Speaking on the occasion, Mr. Ramnath Kumar, CEO and Founder of Babicha, shared the company’s ambitious expansion plans, announcing its vision to establish 50 stores across the country within the next two years.
From a Vizag-Born Brand to an Expanding Dessert Destination
Babicha has positioned itself as a contemporary dessert and beverage destination, bringing together multiple product categories under one brand.
Its portfolio includes bubble tea, milkshakes, smoothies, iced coffee, ice creams, sundaes, waffles, fresh juices and snacks.
With more than 50 menu offerings, the brand aims to attract young consumers, families, students and dessert enthusiasts looking for innovative beverage and dessert experiences.
The inauguration of its second outlet strengthens Babicha’s presence in its home market and represents another step towards its larger expansion ambitions.
50 Stores in Two Years: Babicha’s Expansion Ambition
The announcement by Founder and CEO Mr. Ramnath Kumar to target 50 stores within the next two years signals the brand’s intention to accelerate its growth through expansion.
As India’s café, dessert and beverage segments continue to attract entrepreneurial interest, Babicha is looking to build a scalable business model through franchise partnerships.
The company’s franchise proposition includes multiple outlet formats, designed to cater to different real estate opportunities, including food courts, shopping malls, high streets, college campuses and premium destinations.
Exploring the Babicha Franchise Opportunity
According to the company’s franchise presentation, Babicha offers different store formats ranging from compact kiosks of 300–400 sq. ft. to larger flagship cafés exceeding 1,500 sq. ft.
The indicative investment starts at approximately ₹25 lakh. The franchise model also highlights operational training, site selection assistance, store setup guidance, marketing support and access to the brand’s proprietary product portfolio.
The Road Ahead
The inauguration of the second outlet is a significant development in Babicha’s journey as it moves towards its proposed 50-store expansion target.
For aspiring entrepreneurs exploring opportunities in the dessert, beverage and QSR segments, the brand’s expansion plans offer an opportunity to understand an emerging regional franchise concept.
The next phase of growth will depend on the brand’s ability to build a strong franchise network, maintain consistent product quality, strengthen supply chain capabilities and deliver effective operational support to franchise partners.
From Visakhapatnam to its proposed national footprint, Babicha is preparing for its next chapter of growth in India’s evolving dessert and beverage market.
